Head of Customer Value Management

Description

• Develop and implement the overall customer value management strategy aligned with the enterprise’s business objectives.
• Identify opportunities for enhancing customer value and driving long-term profitability
• Define and implement a comprehensive CVM strategy that aligns with the overall business objectives
• Focus on maximizing customer lifetime value through segmentation, targeted marketing, and personalized customer experiences.
• Collaborate with cross-functional teams to identify and develop value propositions for different customer segments.
• Utilize customer data and analytics to gain insights into customer behavior, preferences, and needs 
• Develop segmentation strategies to personalize customer interactions and offerings
• Monitor and analyze customer lifecycle stages to identify opportunities for intervention and value enhancement.
• Lead efforts in segmenting the customer base to understand key behaviors, needs, and potential value.
• Develop and execute strategies for each stage of the customer lifecycle, including acquisition, retention, growth, and win-back initiatives.
• Utilize advanced analytics and collaborate with analytics team to identify high-value customers and create tailored approaches to enhance their loyalty and spending.
• Design and implement retention strategies to reduce churn and enhance customer loyalty.
• Develop and manage loyalty programs and initiatives that drive customer engagement and satisfaction.
• Collaborate with marketing and sales teams to create targeted campaigns aimed at retaining high-value customers.

Requirements

• Bachelor's degree in Business Administration, Management, or a related field
• Minimum of 6 years of experience in Customer Value Management, customer retention, or related roles within the enterprise or B2B sector.
• Have strong communication and presentation skills, with the ability to articulate complex technical concepts to non-technical audiences.
• Location: Centennial Tower, South Jakarta 

Benefits

Medical Insurance

Medical Check Up